a review of the Perez Hilton celebrity gossip empire
What is it about Hollywoods Most Hated Blogger, Perez Hilton that is so addictive? His celebrity gossip blog covers everything from Britney Spears' latest parenting gaffes to who's pregnant, who's not and whether or not Lindsay Lohan is engaged. You name it- if it's happening in Hollywood, Perez Hilton is discussing it on his celebrity gossip website.
The bio on the Perez Hilton website reads "He is the Internet’s most devilish gossip columnist. He currently resides in Manhattan with his pet poodle Mariel. His signature colors are blush and bashful. His favorite drink is a Viagra Martini, and his motto is “I’m gay, but I’m not as big a slut as Paris.” He loves animals, enemas and animus. Feel free to shoot over an email, some juicy gossip or any feedback to: Perez@perezhilton.com."
So maybe you can drop him a line and find out more about his highness!
With a cute, sassy banner at the top that reads "Celebrity Juice, Not From Concentrate", the website refers to itself as "Hollywood's Most Hated Website." Judging by the amount of significant advertisers, it is clear they may hate it- but they're sure reading it! This is the place where Hollywood (and those who follow it) find out who's hot, who's not- who's thin, who's in.
That's right, brand. You can actually buy "Perezcious" t-shirts, see him as he tours the country or even book him for your own gig! How cool would you be if the pink-haired Hollywood gossip superstar showed up at your party?!
Perez dished recently for Rolling Stone magazine:
"“I’ve written about Britney Spears more than about anyone else, by far. I used to be the biggest Britney fan. Unlike the Nicole Richies or whoever, she really is talented. In her prime, she could sell it like no other. Then to see everything that’s happened, I feel lied to and cheated, like that girl I used to know and love wasn’t the real deal. It was all an act. And this is the real Britney. And the real Britney is stupid. Like stupid stupid. A dumb, druggie, awful bitch.”
America is obsessed with celebrity gossip. We want to not care, but we can't help it. Maybe it's because it takes us out of our own hum-drum, day-to-day existence into a world of the surreal- the red carpet- the glamour, the glitz- it's addictive. We stand at checkout lines and try not to buy the latest Us Weekly or Star- but it's such an innocent, inexpensive form of escapism- which celebrity looks better in that dress, whose marriage is on the rocks- again.
Perez Hilton knows all this- he sympathizes with our dirty little secret of loving celebrity gossip- and he's right there to make a little money from it!